Pakistani animator Eeman Masood shines on Times Square

NEW YORK: Pakistani artist and National College of Arts (NCA) alumna Eeman Masood is gaining international recognition as her hand-painted animation “Listen” is set to illuminate New York’s Times Square this February.

The artwork will be displayed as part of the prestigious “Midnight Moment” programme, where it will appear nightly across 96 digital billboards from 11:57pm to midnight.

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Masood’s animation creatively blends the traditional art of miniature painting with modern animation techniques, presenting a contemporary interpretation of South Asian visual storytelling.

The project highlights Pakistan’s artistic heritage on a global stage and places Masood among a select group of international artists whose work has been showcased in one of the world’s most famous public art exhibitions.