EU Demands Google Share Search Data Rivals

PARIS: (Web Desk) – The European Commission has outlined new requirements for Google, calling for wider access to search data to be shared with rival search engines under the European Union’s Digital Markets Act (DMA).

The proposal, announced in European Commission proceedings, aims to ensure fair competition by requiring Google to provide third-party search engines access to ranking signals, queries, clicks, and user interaction data on fair and non-discriminatory terms.

Officials said the measures are intended to help alternative search engines and AI-based services improve their performance and challenge Google’s dominant position in online search. The plan also extends to AI chatbots that integrate search functions.

Under the DMA framework, major tech companies designated as “gatekeepers” must open up parts of their ecosystems to promote competition and consumer choice across the European market.

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Google has rejected parts of the proposal, warning that forced data sharing could raise privacy risks and undermine user trust. The company said it would strongly defend its position, arguing that sensitive search data requires strict protection.

The proposal is currently open for public consultation until May 1, after which the Commission may revise it before issuing a final decision expected by July 27. The move is not a formal enforcement action but could lead to penalties if compliance is deemed insufficient under EU rules.