Brooklyn Beckham Promotes Brand Amid Explosive Family Fallout

NEW YORK (Web Desk) – Brooklyn Beckham has been accused of capitalising on the intense public interest surrounding his ongoing family feud after swiftly promoting his hot sauce brand, Cloud23, just days after issuing a highly critical statement about his parents.

The 26-year-old entrepreneur sent a glossy promotional email to subscribers of his £14-a-bottle brand, titled “The History Behind The Heat,” encouraging fans to reconnect with the origins of Cloud23. The timing of the message raised eyebrows, arriving shortly after Brooklyn released a six-page statement in which he claimed he no longer wished to reconcile with his famous family.

In the email, Brooklyn — now professionally known as Brooklyn Peltz Beckham — appeared alongside his product and praised the brand’s “flavourful foundations.” He described Cloud23 as an extension of his passion for cooking, inspired by global cultures and diverse flavours, inviting followers to “connect in the clouds.”

Notably absent from the promotion was any reference to the significance of the brand’s name. The number 23 has long been associated with his father David Beckham, who famously wore the shirt number during his football career at Real Madrid and LA Galaxy, inspired by basketball icon Michael Jordan. Brooklyn has previously acknowledged the link, with his team once describing the name as a “warm nod” to his father.

Bahrain Announces Changes in Fuel Prices for Companies, Factories, and Vehicles

Brooklyn launched Cloud23 in 2024, initially receiving public support from both David and Victoria Beckham before tensions reportedly escalated within the family. He has since moved to trademark the brand in the United States and has spoken openly about dedicating more than two years to the project, describing it as a deeply personal passion venture.

The promotion comes amid heightened scrutiny of Brooklyn’s relationship with his parents. Earlier this week, he accused David, 51, and Victoria, 50, of attempting to undermine his marriage to actress Nicola Peltz, 30, and made startling claims about his 2022 wedding.

Among the allegations, Brooklyn claimed Victoria danced “inappropriately” with him during the reception — a claim later disputed by the wedding’s DJ, Fat Tony. Appearing on This Morning, Fat Tony described the moment as “really awkward” but said it stemmed from confusion after singer Marc Anthony unexpectedly called Brooklyn’s mother to the dance floor. He added that Nicola reportedly left the room in tears after Brooklyn’s first dance took place with Victoria instead of his bride.