Zong Wins Best Digital Campaign (TikTok) Award at Pakistan Digital Awards 2025 for My Zong App

Islamabad – June 17, 2025: Zong, one of Pakistan’s leading digital technology innovators, has clinched the Best Digital Campaign (TikTok) award at the prestigious Pakistan Digital Awards 2025 for its highly impactful My Zong App campaign.

Recognized as one of the country’s most credible platforms for celebrating digital excellence, the Pakistan Digital Awards honor campaigns that demonstrate creativity, measurable success, and innovation. Judged by an independent panel of industry experts, the awards highlight standout contributions to the evolving digital ecosystem of Pakistan.

Zong’s winning campaign stood out for its strategic use of TikTok’s immersive short-form content, effectively positioning the My Zong App not just as a utility, but as a smart daily digital companion. Paired with Google UAC’s advanced targeting, the campaign reached millions across the country with seamless, intuitive messaging tailored to the digital habits of modern users.

Further cementing its success, the campaign gained international attention by being featured in an official TikTok case study, underscoring its executional excellence and strong business impact.

Sajid Munir, Head of Marketing at Zong, expressed his gratitude:

“We are thankful to the Pakistan Digital Awards for this recognition. This award reflects our commitment to bold storytelling, user-first innovation, and the power of platforms like TikTok to deliver meaningful engagement. Our mission remains focused on reimagining digital experiences for every Pakistani.”

This latest achievement adds to Zong’s reputation as a frontrunner in Pakistan’s digital transformation, aligning with its brand promise of “Let’s Get Digital.” The company continues to lead with campaigns that are not only efficient and scalable but also inclusive, empowering, and tailored to the real needs of its users.

Read more: Trump Warns Iran: U.S. Had No Role in Attack, But Will Respond with Full Force if Targeted

As Pakistan’s digital economy expands, Zong remains committed to crafting intelligent solutions that shape the future of connectivity and consumer engagement in the country.