Dr. Bilal Karim Represents Pakistan at ICSBM 2025 in Malaysia

Nilai: Dr. Bilal Karim, an accomplished scholar and researcher in Management Sciences, represented Pakistan at the International Conference on Sustainable Business and Management (ICSBM 2025) held at INTI International University, Malaysia.

Dr. Karim presented his research paper titled “Cultural Heritage Products in Global Supply Chains: A Pakistani Context.” The study explores how Pakistan’s rich cultural heritage and traditional crafts can integrate into global supply chains through sustainable business models and modern management practices.

In his presentation, Dr. Karim highlighted the untapped potential of Pakistan’s cultural industries, emphasizing how strategic value-chain development, innovation, and digital transformation can promote these products on international platforms. His work underscored the role of sustainable management, technology adoption, and cross-sector collaboration in empowering local artisans and communities.

The conference brought together scholars, practitioners, and industry leaders from across the globe to share insights on sustainable economic development and business innovation. Dr. Karim’s participation not only showcased Pakistan’s intellectual contribution to the global academic community but also strengthened international academic collaboration in management sciences and cultural economy.

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Speaking on the occasion, Dr. Karim expressed gratitude to the organizers and participants, stating, “It was an honor to represent Pakistan and to discuss how our cultural heritage can become a sustainable driver of global business and economic growth.”

His presentation received appreciation from peers and experts for its originality, practical relevance, and contribution to sustainable development goals through cultural and creative industries.