Saudi Arabia – (Special Correspondent / Web Desk) – The Royal Commission for AlUla’s Dates sale generated a significant rise in revenue, reaffirming the region’s status as a prominent agricultural hub in Saudi Arabia and around the world.
This year’s auction, part of the AlUla Dates Festival, saw a 48% increase in sales over the previous season, with over 2,000 tons sold and proceeds reaching SR13 million ($3.4 million).
More than 1,600 farmers participated, with dealers and investors showing considerable interest, according to the Saudi Press Agency on Tuesday.
The auction shows AlUla’s high-quality agricultural output and the ongoing expansion of its commercial environment.
It also highlights the commission’s efforts to help farmers, improve product competitiveness, and broaden market reach both locally and internationally, according to the SPA.
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The festival, running until Nov. 15, celebrates the date palm as a symbol of the region’s agricultural heritage.
AlUla, one of the Kingdom’s largest date-producing regions, spans more than 15,000 hectares of palm farms, with 4.1 million trees yielding 170,000 tonnes annually.
The harvest season runs from Aug. 15 to Oct. 30, with Barni dates — the region’s most famous variety — making up 80 percent of production.
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