‘GMC’ shaping the successful future of media industry: Sheikh Mansour bin Zayed Al Nahyan

ABU DHABI (Mudassar Chaudhary): A three-day Global Media Congress on the changing global trends and future of media was held in Abu Dhabi, the capital of the United Arab Emirates (UAE), in which more than 5,541 delegates and 170 experts participated as speakers.

The media congress organized workshops and discussions on the topics of changing media trends in the world, impact of technology and artificial intelligence on media, challenges and opportunities in the age of social media, disinformation, sports and environmental reporting. 193 global brands set up their stalls at the congress in which the participants showed great interest.

Vice President, Deputy Prime Minister, Chairman of the Presidential Court Sheikh Mansour bin Zayed Al Nahyan has said that “Launch edition of Global Media Conference was successful in shaping the future of the media industry.”

The stalls included media production, media monitoring, international news organizations and companies developing innovative applications. The conference was attended by Sheikh Nahyan bin Mubarak Al Nahyan, Minister of Artificial Intelligence and Al Omar Sultan, Minister of Tolerance and Coexistence of the United Arab Emirates.

Experts gave awareness about digital reporting skills

At the Global Congress, digital media experts informed journalists from all over the world about digital reporting skills. In the three-day event, experts shed light on the challenges of social media in their respective countries and the future of traditional media, the business of mainstream media. The models and its alternative economic models were discussed in detail.

The future and economic challenges of the print media in the changing world were also discussed in the media congress, during which interesting facts were revealed that newspapers in Europe, America and many Asian countries are facing problems due to the decreasing number of readers, while including India. In some countries, rather than declining, the newspaper industry is surprisingly growing in readership.

Media leaders also expressed their views at the World Media Congress

At the Global Media Congress, media experts expressed their views and said that artificial intelligence will have more positive and revolutionary effects than negative for the media. Through artificial intelligence, tools and platforms have been developed that are especially useful for journalists. Can be extremely helpful in getting organized data and crafting your story.

The experts further said that it is time for journalists to adapt to the demands of the modern era, the media industry can be further improved by using the latest IT tools and systems, in this era of digital transformation, to produce such content. There is a need that can meet the needs of readers, listeners and viewers of all mediums.

Pakistani Journalist’s Opinion regarding Global Media Conference

Regarding the importance of this three-day international media conference, the journalists who came from Pakistan said that the theme of this program was great. In terms of basic media and artificial intelligence, we are told how technology will play an important role in media in the future. Journalists around the world are using AI and digital technology.

Shaping the future of the media industry

The media industry is changing rapidly, and businesses need to adapt in order to thrive. The Global Media Congress is the ideal platform for businesses to connect with global thought leaders, learn about the latest trends, and collaborate on new ideas. After a very successful first edition in 2022, the second edition took place from 14-16 November 2023 at the Abu Dhabi National Exhibition Centre – ADNEC, Abu Dhabi.

In 2023, the Global Media Congress featured the exhibition, where leading international and local brands showcased the latest tech, products, and services in media. The event also hosted the conference, which brough together global leaders in media to address hot topics and trends. The six feature areas in 2023 were not just knowledge sharing hubs but also touch points to be inspired and facilitate shaping the future of the media industry.